Great State is a brand technology agency. Founded in 2018, it is a merger between digital agency e3 and strategy consultancy LSU (London Strategy Unit). We are an 80-strong strategy, innovation and experience agency. We work with global organisations who have growth at the top of their agenda. They need a partner who can develop a great brand, make it real through a great experience, and deliver it at scale through great technology. We help brands stay relevant in a connected world – ensuring the experience they offer exceeds the expectations of their customers.
Consumers have higher expectations that ever before – driven relentlessly upwards by rapid changes in technology and fierce competition in every sector. Even market leaders recognise that today’s magical competitive advantage will be tomorrow’s mediocre cost of entry. No wonder Jeff Bezos of Amazon talks about about customers being, “always beautifully, wonderfully dissatisfied”. That’s why we’ve created a new type of company. To live up to these rising expectations, companies need a partner that can transform their business. So, we’re on a mission to keep brands relevant. To give both their owners and their consumers reasons for optimism – whether that’s at home, on the playing field, or on a naval base. We want everyone to feel they’re part of a Great State.