Laura Coppen

Circular & Sustainable Business Development Lead at H&M


Laura works in the H&M Group Laboratory as a circular and sustainable business development lead. Introducing models such as rental, recommerce, remanufacture, on demand manufacturing and reusable packaging to various brands in the H&M Group. Laura brings a design and system thinking to these innovation/ circular models to ensure customer centricity, a viable business case and scalability.

Laura has a background in product design, sustainable material development and tech dev for a sustainable supply chain.

Laura has lived in Hong Kong, Kenya, Shanghai and now Sweden. Originally from London, UK.